Tuesday, January 30, 2007

FAFI DESIGNS FOR ADIDAS


An old youtube clip of French artist Fafi talking about her inspiration from graffiti through to her imagination and how she creates a new world through her art. Created by Adidas for the adicolor project in 2006.

This year will see the release of several pieces Fafi has co-designed for the Adidas Spring Summer 20007 Sleek Series. The brand new advertising campaign which is set to launch in January issues of international lifestyle and fashion magazines will include a Fafi execution featuring her Fafinette characters drawn on the walls interacting with Fafi herself and the models in the context of a cute tea-party. The SS07 Sleek Series will carry her characters on both adidas Originals footwear and apparel.

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