It looks like Adidas have launched a new massive global campaign. The 'Adidas is All In' campaign sees the brand working with a variety of global stars from the worlds of music to skate to football to bmxing, it's all in the campaign! Also making an apperance is UK artist Cyclops who is featured in this 'Passion Story' clip below.

"Royal College of Art student by day and artist by night, Cyclops has been making waves on the art scene for a minute. As a founding member of the Burning Candy crew, this proprietor of quality street art has his work displayed in galleries and concrete jungles worldwide. Support the movement as Cyclops goes All In."

The artist is also curating an exhibition which opens next week at the Pure Evil Gallery. Details below in the flyer or for more info visit the event page on Facebook